NQA

Certification body for awarding businesses with ISO management standards around the world.

Highlights:

  • Global Marketing Manager, leading all content, branding, budget and strategy for the UK, EU, MENA and US offices and hiring a new marekting team to support the business.

  • Enhanced brand identity through website re-design with a stronger emphasis on visual cues, and continuing that design language through all collateral produced.

  • Exceeded 2023 marketing and sales revenue target of £15 million.

  • Long and short form content for website, blogs, social posts and PR. Not only the design of these pages, but also the systems for generating a constant stream of content from internal stakeholders.

  • Marketing strategy for specific growth areas in ISO standards: AI, environmental and cybersecurity.

  • Team management and external agency management.

  • Implementation of Trello, Slack, Hootsuite and Dotmailer.

brand refresh

short form social media

Utilising social proofing and cross-channel content

Long form articles

Shorter, more authoritative statement posts with clear imagery.

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Project Two