I’m Ruari, a freelance marketing consultant.

I specialise in marketing strategy, content writing and enhancing a brand’s identity, so that your customers can relate to the business, trust the business and therefore buy from the business.

I devise marketing plans and comprehensive content for brands looking to grow, whether they are two-day, low-cost social awareness campaigns or two-year omnichannel initiatives with big budgets.

Creative content writing, accuracy and brand tone of voice is at the heart of what I do, using as much knowledge of your ‘why’ to build a compelling story to tell your customers, moving your audience through the sales funnel.

When customers are looking for trust, I make your brand look, sound and feel more personal and people-driven than the competition.

I’m highly experienced in stakeholder management, working with the experts in your business to craft compelling marketing collateral from their knowledge, and piecing it together to build one overarching marketing plan.